Web Design
Websites and applications are an interesting mixture of art, literature and technology. They need to look great, read well and work properly! What you need to know is that I have an eye for color, a handle on digital imagery, a penchant for prose and a mind for code. I have a bachelors in Pyschology & Marketing, have been using computers since the ZX Spectrum and have been digging around in hypertext markup (the language of the Internet) since it became accessible to to the masses. I love the Web and I enjoy mangling websites for positive effect.
I adhere to the latest specifications and standards and utilise proven technologies. Well structured, semantic and accessible HTML—styled with CSS and animated with jQuery—are what I strive for. I generally implement Wordpress where content management and blog functionality is required and highly recommend Shopify as a shopping cart solution (although simpler sites may just require some Paypal integration).
Optimisation
You may have a website that looks great, has interesting content and functions just fine, but if it receives no visitors then its of no use to you. An optimised website will rank highly for relevant search phrases (when entered into engines like Google and Bing, and portals like Yahoo! and the Open Directory)—allowing your potential customers to find you. This is especially important for smaller local businesses, but don’t worry about exactly what this means—just know that I can make it happen! I keep abreast of the latest innovations and available tools so that you stay towards the top of the list.
Marketing
Love them or hate them, social networks like Facebook and Linkedin can work wonders for your bottom line at little to no extra cost. If you are a believer in spending money to make money then you may well also want to throw a little more towards online advertising. Facebook and Google Ads can deliver surprisingly good results and a multitude of other industry-specific tools are available at a fraction of the cost of traditional media advertising.
Email campaigns are another excellent communication tool. Forget “blasting” out thousands in the hope of small percentage response. With intelligent list management and reporting that supports my creative, tailored, interesting templates and content, Tricky3’s 3Mail software will help you build relationships.
Hosting
Domain name registration, reliable servers and state of the art email-hosting all come as part of the package. This is a one stop shop. I am more than happy to work with what you already have in place, can assist in migration if you are experiencing difficulties, and can set you up from scratch if needs be.
